YuMe is hoping more people like you and me turn to the Internet to watch videos. The company’s technology enables video advertisements to display on personal computers, smartphones, tablets, set-top boxes, game consoles, and Internet-connected TVs. YuMe makes money by selling on a cost-per-click basis, and its technology matches the viewer with the most appropriate ad, so that an ad for acne cream won’t appear on a video targeting an older demographic. Advertising agencies such as Omnicom use YuMe to power digital ads on behalf of some 880 customers, including American Express, AT&T, GlaxoSmithKline, Home Depot, and McDonald's. The company went public in 2013, raising $46 million in its IPO.