This company is no longer trying to WoW some Chinese game players. The9 is an online entertainment company that operates massively multiplayer online role-playing games (MMORPGs) in China. The company lost its license for World of Warcraft (or WoW, owned by Blizzard Entertainment), which had accounted for more than 90% of the company's revenue, in 2009. The9 currently has licenses to operate games such as EA Sports FIFA Online 2 (from Electronic Arts), Audition 2, and Kingdom Heroes 2 Online. Proprietary games from The9 include World of Fighter and Jiu Zhou Zhan Ji. The company collects fees from game players who can pay through pre-paid cards available at retail outlets or through online memberships.