The Kantar Group, a division of advertising giant WPP Group, is one of the world's largest market research organizations. The group offers a wide range of custom and syndicated research services covering such sectors as business-to-business, financial services, health care, and retail. Kantar also encompasses brand consultancies, demographics firms, and media researchers. It operates across 80 countries through several operating units: Kantar Media, Kantar Health, Kantar Retail, Kantar Japan, Kantar Worldpanel, and Kantar Operations. Specialist companies include Center Partners, Millward Brown, Lightspeed Research, The Futures Company, Added Value Group, and TNS Group. The Kantar Group was founded in 1993.